Building a LinkedIn Voice for Your Executives
For many marketers and internal communications professionals, part of your responsibilities may include creating content for other executives.
How are you able to create original, interesting, Thought Leadership on behalf of someone else, capturing their unique voice?
This is a challenge we are going to tackle with help form Christina Hager, VP of Marketing & Client CMO at Crux KC!
Takeaways from this session include tips, tricks and resources on how to:
Build an authentic brand…for someone else!
Shift tone and voice quickly when you write for your executives
Juggling multiple LinkedIn Profiles and brands
Ghostwrite for Executives in any industry
Use an hour to get a month’s worth of material
Repurpose content for a “cycle of life” on LinkedIN and other platforms..and more!
We will save time for a Q&A to talk about your questions and answers!
Join Christina and KCIABC for this breakfast professional development event on Thursday, April 18 at 7:30 AM, at 2380 McGee, Kansas City, MO. The Gather Conference room is located on the first floor at the far end of the lobby next to Jimmy Johns and the coffee shop.
Validated parking available at 2345 Grand Plaza. (Use the Grand Blvd. Garage Entrance and park only in designated "Visitor" spaces. Take the elevator to the main floor. Please bring parking ticket to the event for validation).
About Christina
Christina Hager is a VP and Client CMO at Crux, and the Founder and President of Ovations Digital, a boutique social media & digital strategy company in Kansas City, a member of the Forbes Communication Council since 2001, and former adjunct professor of digital marketing with North Carolina State. She is regarded as an authority on social media marketing, digital communication, corporate identity & branding, executive communications, and thought leadership.
Her insights on social media marketing have appeared in publications like Inc.com, People Maven Magazine, National Jewelry, Social Media Today, as well as numerous times in Forbes.com, and she has given a multitude of podcast interviews on this topic. She is likewise highly sought after as an executive speaker on social/digital media tactics and strategy.
Ms. Hager consults on numerous business and individual projects in the B2B/B2C industries, including construction, manufacturing, health & wellness, change management, skincare, SaSS, tech, business consulting & career services, e-commerce, restaurants/hospitality, luxury goods, not-for-profits, and the performing arts.
Ms. Hager also assists corporate leaders and entrepreneurs, ranging from small-business owners to Fortune 500 executives, in their business endeavors and excels at developing thought leadership credentials for her clients through her ability to place and promote their insights in top industry outlets like Forbes, Inc.com, U.S. News & World Report, Business.com, and Thrive Global.
In 2023, she was named by the Kansas City Business Journal as one of the “Top 20 People to Know in Marketing and Advertising” in Kansas City.
